From Tunisia to the world: pioneers of Mediterranean pastry since 1972
Maison Masmoudi was born in 1972 in Sfax, Tunisia, in the kitchen of Madame Moufida Masmoudi.
What began as a mother sharing her passion for pastry with her children has, over the years, become a renowned Mediterranean fine pastry house, recognized far beyond Tunisia.
From the very beginning, each platter was more than just a dessert: it was a moment of gathering, celebration, and sharing. Even today, this same spirit of generosity and family is found in every Masmoudi box that travels from our ovens to your table in North America.
A legacy of generosity from the Maghreb
Our roots are Tunisian, our culture is Mediterranean, and our heart is Maghrebi.
At Maison Masmoudi, we consider our customers as guests at our table.
Sharing, hospitality, and respect for tradition guide each of our choices. We honor recipes passed down through generations, while reinventing them with delicate shapes and contemporary presentations – from lacy kaak warka to refined gift assortments.
Behind every bite, a simple promise: warmth, generosity and the feeling of being truly welcome.
Crafted like jewels, in North Africa's largest handmade sweets house
Our pastries are crafted like pieces of jewelry.
Each ingredient is carefully selected, each gesture is repeated until it becomes a mastered reflex. From kneading the dough to shaping the finest forms, our teams work by hand, like true artisans, with the finest raw materials.
This craftsmanship is based on exemplary rigor.
Our workshops adhere to strict international standards of hygiene, safety, and traceability, with hundreds of control points from raw materials to finished products. Our quality management system is ISO 9001 certified, demonstrating our commitment to continuous excellence.
The result: pastries that are visually delicate, tastefully generous, and live up to the expectations of the most demanding gourmets.
A Tunisian icon beloved worldwide
What started in Sfax has traveled far and wide.
Maison Masmoudi is now present in many countries, and its creations are enjoyed from North Africa to Europe and beyond. Our boutiques and partners, particularly in Paris, Lyon, and Nancy, have contributed to the international renown of Tunisian Mediterranean pastries.
Now, our Toronto hub allows us to bring this heritage directly to tables in Canada and the United States.
Each Masmoudi box delivered to your home is a fragment of Tunisia, crafted with the same care as in 1972 – proof that a family story, nurtured by passion and discipline, can become a tradition shared across continents.